Loja Lira opened on July 7, 2017, that is, on 7/7/17, which, for those who believe in coincidences, are numbers that bode for a prosperous future. The number 7 represents perfection, awareness, intuition and will. The owner, Madalena Lira, a fashion designer, works seven days a week in search of perfection in fashion articles. Specializing in women’s clothing, handmade jewelry, all under its own brand, it also sells fabrics and decorative items. Offering the best price and quality to its customers, it seeks to have several options in men’s and women’s fashion, and to tailor each customer that enters this establishment, in order to feel renewed, another feature of the number 7.

Fit to Fit is a brand with a line of sportswear and beachwear, designed and produced in Portugal and Brazil. Aimed at an urban, demanding and knowledgeable customer, the brand recovers the concept of “tailor-made” in a studio, offering the customer the chance to choose from existing models, materials and colour palettes, so as to meet their needs. Fit to Fit reconciles the use of technical materials and fashion trends, so that you feel comfortable doing sports or enjoying a day at the beach. The manufactured garments are adjustable to the characteristics of each client, privileging comfort and maximum satisfaction.

The founding of Diego Martin, a clothing company, dates back to 1974.
Since then, it combines the quality of its products with the attention to detail, along with the best fabrics from the best manufacturers with the high technology in making and finishing. This is the key to brand success, which has even achieved international recognition for the excellence of its work.
In 1996 we launched our own brand Diego Martin, offering the public a personalized service with the highest quality clothing and collections elaborated to the last detail, combining the classic style that is the brand’s heritage with the latest fashion trends.